JAGUAR ELECTRIFIES TOUR
The Jaguar Electrifies Tour was a driving experience built around highlighting the all-new, fully electric vehicle, I-Pace. This tour was scheduled to visit targeted cities through the U.S. As part of the team at Icon Interactive, we were brought on to help create content to promote the tour. This content included social media videos to promote the event ahead of it and photography and videography from the first event in San Francisco to promote the following stops. We went on to capture additional content at other tour stops including Miami. I had multiple roles in this project that included art director, video camera operator, still photographer, video editor, and photo editor.
Art Director, Camera Operator, Still Photographer, Editor, & Retoucher
Content Package to be used for PR, Marketing, & Social Media Campaigns
Photography & Video
Photos – 48 Hours
Videos – 2 Weeks